All work

Nas

Annual multisport competition in Dubai

Client
Dubai Crown Prince Office
Sector
Sport
Live
nasst.ae
Nas — brand identity, image 1

Objective

Rebrand NAS Events to align with its growing prestige and create a unifying brand for various sports events.

Challenge

Developing a strong naming strategy. Creating a brand identity versatile enough for diverse sports events.

Solution

Implemented a new branding strategy that resonates across different sports. Designed merchandise that leveraged the new brand identity, gaining public adoption.