Minhaat
Minhaat, a mid-size supermarket in Riyadh, Saudi Arabia.
- Client
- Minhaat
- Sector
- Retail
- Live
- minhaat.com
Objective
Establish a neighborhood-friendly brand image, avoiding a high-cost perception.
Challenge
Creating a welcoming and accessible brand identity. Designing a logo that anticipates the need for an Arabic logotype.
Solution
Developed a custom typeface and branding elements. Ensured graphical elements were effectively integrated throughout the supermarket.
